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By: Channel 9 Eyewitness Newsnews@kcautv.comLINCOLN, Neb. (AP) A new program will offer an online education in financial literacy to Nebraska high school students and parents.State Treasurer Don StenbergMore>>
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By: Channel 9 Eyewitness Newsnews@kcautv.comThree people were sent to the hospital after a portion of an Interstate 5 highway bridge in Mount Vernon, Wash., collapsed Thursday, dumping two vehicles andMore>>
Interstate 5 highway bridge in Mount Vernon, Wash., collapsed Thursday.More>>
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By Staci DaSilva email@example.com 20 University Of Iowa faculty members paid a visit to the Four Directions Community Center Thursday evening. The group stopped in at Four Directions to listen toMore>>
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By Staci DaSilva firstname.lastname@example.org It ran nearly 3 weeks overtime, but the Iowa state legislative session has officially wrapped. The Senate signed its last bill Thursday morning just after midnight.More>>
It ran nearly 3 weeks overtime, but the Iowa state legislative session has officially wrapped.More>>
By: Scott Larson email@example.com Traffic along Interstate 29 was slowed down significantly Thursday afternoon due to an accident. It happened just before Noon when a semi rear–ended a Honda Civic.More>>
Semi nails the back of a Honda Civic partially busting out the windshield and clogging up traffic on I-29More>>
By:Sam Doerr firstname.lastname@example.org With more and more drivers getting behind the wheel tired, accidents as a result of that are rising at an alarming rate. Eleven thousand deaths in the last ten years,More>>
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Social Media Important to Sioux City Fire and Police
By: Sam Doerr email@example.com When a natural disaster strikes like the horrific tornado in Moore, Oklahoma, social media plays a big role in the spread of information. The Sioux City Fire and PoliceMore>>
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By Channel 9 Eyewitness News firstname.lastname@example.org Iowa investigators say the discovery of blood of a missing 15-year-old girl has diminished hope of finding her alive. Bill Kietzman of the Iowa DivisionMore>>
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BERLIN, March 8, 2013 /PRNewswire/ --
mHealth services start to leverage apps to become commercially successful
Smartphone applications have begun to enable the mHealth industry to successfully monetize their services. The market for mHealth services has now entered the commercialization phase and will reach $ 26 billion globally by 2017, the new "Global Mobile Health Market Report 2013-2017" by research2guidance says.
Ralf-Gordon Jahns, Head of Research at research2guidance, points out: "Our findings indicate that the long-expected mobile revolution in healthcare is set to happen. Both healthcare providers and consumers are embracing smartphones as a means to improving healthcare."
Top mHealth publishers manage to generate more than 3 million free and 300,000 paid downloads in the USA on the iOS platform. The reach on other platforms and in other countries differ a lot but show also the increase of business potential for mHealth apps.
Not only are consumers taking advantage of smartphones to manage and improve their own health, a significant number (15%) of mHealth applications are primarily designed for healthcare professionals. These include CME (Continued Medical Education), remote monitoring and health care management applications.
Currently there are 97,000 mHealth applications in major app stores, 42% of them adhering to the paid business model. With more and more traditional healthcare providers joining the mobile applications market, the business models will broaden to include healthcare services, sensor, advertising and drug sales revenues.
"With the growing sophistication level of mHealth applications, only 9% of the total market revenue in the next 5 years will come from application download revenue" explains Patrick Houck Analyst at research2guidance. "84% of total mHealth application market revenue will come from related services and products such as sensors."
The "Global Mobile Health Market Report 2013-2017" by research2guidance is a business guide for traditional healthcare companies, mHealth specialists as well as for mobile operators wishing to successfully engage into the new mHealth market.