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Buzztime BEOND Shows 700% Increase in Player Registrations, 500% Increase in Gameplay; In Venue Entertainment Leader and Bar Trivia Pioneer Set to Unveil New Tablet Playmakers at MUFSO
CARLSBAD, Calif., Sept. 26, 2013 /PRNewswire/ -- In an industry always looking for ways to go above, the answer just may be BEOND.
Buzztime, the in venue entertainment leader who launched bar trivia 29 years ago, has created a new way for bar and restaurant owners to attract more customers, engage them more, have them spend more money and come back more often with the industry's first social, mobile, entertainment platform: a tablet-based platform called BEOND.
Buzztime today announced results of a 4-month trial with 33 locations of a large national chain in which its tablet playmakers experienced a 700 percent increase in customers registering as Buzztime players and a 500 percent increase in gameplay. That's staggering when you consider that Buzztime games are played more than 50 million times a year by players in 3300 locations. Arbitron studies show that Buzztime players already spend 27 minutes longer and spend $5 more on average than non-players.
"We've been putting play to work for nearly three decades and the BEOND results are above anything the industry has ever seen," said Barry Chandler, chief marketing officer at Buzztime. "It's really simple when you do the math. When you attract more customers who visit and play more often, who already stay longer and spend more, the results are immediately apparent and significant."
Buzztime will continue its legacy and leadership of in venue entertainment with the launch of BEOND this weekend at the industry's multi-unit franchise owners' premiere annual event, MUFSO (booth 63), which begins this weekend in Dallas.
"Buzztime BEOND is the most immersive entertainment experience your customers have ever seen," continued Chandler. "The more personal, more rewarding and more varied the entertainment, the greater delight and emotional bond between the brands we serve and their customers. It means with BEOND, they'll attract more customers who will spend more of two things cherished in the restaurant and bar industry: time and money."
About NTN Buzztime
NTN Buzztime, Inc. (NYSE MKT: NTN) is a leading bar and restaurant social entertainment and integrated marketing platform. Buzztime integrates trivia, card and sports games with in- and out-of-venue messaging and communication tools. With over 4 million player registrations on the Buzztime platform and over 52 million games played each year, Buzztime players spread the word and invite friends and family to their favorite Buzztime location to enjoy an evening of fun and competition. With Buzztime entertainment and marketing solutions, bars and restaurants can turn casual visitors into regulars, and give guests a reason to stay longer and spend more. For the most up-to-date information on NTN Buzztime, please visit www.buzztime.com or follow us on Facebook or Twitter. For more information on Buzztime BEOND, visit www.gobeond.com.
Video with caption: "Buzztime® Announces Trial Results of BEOND™, the Bar and Restaurant Industry's First Social, Mobile, Entertainment Platform Buzztime BEOND Shows 700% Increase in Player Registrations, 500% Increase in Gameplay; In Venue Entertainment Leader and Bar Trivia Pioneer Set to Unveil New Tablet Playmakers at MUFSO." Video available at: http://www.youtube.com/watch?v=aj8AAxEHnqM&feature=youtu.be
Image with caption: "Buzztime® Announces Trial Results of BEOND™, the Bar and Restaurant Industry's First Social, Mobile, Entertainment Platform." Image available at: http://photos.prnewswire.com/prnh/20130926/DA87624LOGO
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